Two upcoming courses that I'd highly recommend – and not just because I'm helping teach them these days. I've recommended the Cognitive Edge courses for years, but this year has seen a major refresh of the content and approach to the material. It's a real combination of solid theory, exercises and practical examples – all […]
The past couple of days, therefore, has been an interim stage – the first workshop and subsequent work was about getting narrative projects designed and collection started, this workshop was about starting to understand what the narrative was revealing and how to use it with different groups to engage and move to actions. … One of the many reasons I like using SenseMaker® is that, while it starts as a research tool in its initial stages, the real potential lies once we’ve gathered material – then it can morph into a monitoring system, knowledge-sharing facilitator, learning tool, innovation catalyst and much more.
The Cognitive Edge trainings are being re-configured into modular courses – in May, I’ll be working with Dave Snowden on the first London rollout of the new four-day Cynefin course. … I’ve raved about Cognitive Edge courses since I first went on one in 2005 – if you’re in communications, influence, operational roles, organisational development and strategic planning, these courses are essential to staying ahead and working in the highly uncertain environments we see all around us.
How alternative storytelling can help impact evaluation It’s a great, plain English description of the method (something I rarely manage to produce, slipping into jargon too often). … Instead of looking for ways to “prove” x or y has happened, it offers a means to create a continual feedback loop where information is flowing in to help adjust delivery of programmes as time goes on.
If there’s one massive change in the 12 years since I founded Narrate, it’s the use of the word “narrative”. Back then, any mention of the word was met with at best a puzzled query as to its relevance and at worst a comment to the effect that I must have been smoking something strong… […]
I’ve just seen another article about how social media caused change in Egypt. (I’m not going to link to it – or any of the others – as I don’t want to encourage the causal thinking behind it.) The other element I’ve seen mentioned as important in the Egypt changes earlier this year is that […]
Yesterday afternoon was another interesting presentation – this time to the CASE group of internal communicators from Higher Education. Smart people, fun afternoon and just to add to the mix, I got to speak with Ghassan Kharian of Kharian and Box, who I haven't seen in a while. Following his presentation was a challenge… I […]
Here’s an interesting question – are you assuming that because people tell you the right answer that they believe in it? I ask, because I’m looking at some interesting employee responses to a recent survey. With a colleague, we changed the usual response format from 1-7 Likert scales of “How engaged do you feel on […]
Friday was an odd start – I’m used to catching the 0430 train to St Pancras for an early Eurostar. I’m also used to clubbers getting off the train on their wasted way home as I get on on my equally wobbly way to work. What I’m not used to was whole families getting on […]
Yesterday's post on understanding how customers see you – and what they value about you – embellishes a conversation I've been having recently with branding experts and internal communicators. Now, the definition of a brand varies according to the discipline and thinking of the person on the other side of the table – all the […]