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It’s not the Bad Apple, it’s the Rotten Barrel
You know, when your behaviour does not mesh with your values and attitudes, typically what happens is your attitudes and values change to fit the behaviour rather than the other way around. … If a company (Enron springs to mind, but it’s too black-and-white a choice) or department is focused on bringing in revenue and profit but are not the product development group, when they are exhorted by company values to be “Innovative” they have few options to exercise that value.