Get the story straight – Storytelling in Communications 1

The opening gambit of more than one past client project has been “help us get our story straight”. Sometimes it’s just that – the general story – sometimes it’s something specific: “help us get our customer story straight”, “our story on leadership”. It’s an interesting starting point, but demands a Read more…

Taking the stand

Back here, I talked about the need to admit vulnerability.  And it’s been pointed out (relatively tactfully) that I also talk about role-modelling behaviours.  And that 2+2=4. So it’s time to ‘fess up…  As anyone who’s worked with me in the past 20 years can tell you, I’m not naturally Read more…