SenseMaker is a software tool developed by Cognitive Edge which integrates decision support, research, monitoring and knowledge management.
I’m head-deep in my dataset of micro-narratives from Egypt today stalking results – I hope to put something up later in the week to show what emerges from all this fabulous data. (For a taster, here are a couple of quick triads from the project: In the meantime, however, I Read more…
Last Friday saw what was by all accounts a great Cognitive Edge European network day in London. And there was general agreement on the next one – Christoph has volunteered to investigate venues and host the next one: Date: Monday 16th May 2011 City: Hamburg As always, more details will Read more…
Customers (or clients or patients or…) are naturally full of stories about services that an organisation offers. And they regularly share them, particularly the stories from which we can find opportunities for improvement – complaint stories or call-centre phone calls. These are actually more valuable than most focus groups or Read more…
The secret’s finally out – this project last year was with Pfizer. This month’s Strategic Communications Management magazine features Pfizer Communications Director Nigel Edwards’ case study on the overall project. If I’m honest, we were very proud of this one. Fast response, fast gathering and fast analysis – and using Read more…
As promised, here are more details of next week’s European Cognitive Edge network meeting, kindly hosted by Mark Woodman. Date: Friday 18th February 2011 Venue: Middlesex University, The Burroughs, Hendon, London Time: 10.30 to 16.00 GMT If you’re coming, can you please register at EventBrite here as we want to Read more…
I've just got the December/January issue of Melcrum's Strategic Communications Management (SCM) magazine – presumably because the February/March issue will have a great case study of a project we did last year with a pan-European salesforce to improve revenue and sales on a particular product. I'll let you know in Read more…
Slightly brain-fried after two and a half days of an excellent conference – great minds, lots of challenge, but just enough gaps between the discipline/subject experts for me to ask questions. And now on my way to the House of Lords for a lecture by the excellent Peter Hennessy (now Read more…
The other week, while researching this post, I came across some fantastic additional resources stemming from the GlobalGiving project. This video is great Even better yet, the GlobalGiving team have been very generous in putting up a complete overview of the project – from how they worked, to how they Read more…
Interesting article from the New York Times surfaced yesterday – “In New Military, Data Overload Can Be Deadly”. It paints a picture of a difficult situation in Afghanistan where 23 Afghan civilians died as a result of a mistaken attack by US helicopters. In some ways, it reminds me of Read more…